Annual course fee
AUD 39,000
Duration
1 Year
Post study work visa
2 Years
Intake months
September
Delivery locations
Nottingham
Our MSc Marketing degree is aimed at students from all academic backgrounds and will help you to become a market-ready professional with a global outlook, equipped for a successful international career in marketing. Created in close consultation with the marketing industry and the Chartered Institute of Marketing (CIM), it develops the strengths, abilities and understanding todays marketing employers are looking for. During the degree you’ll look at the role of marketing to develop an understanding of customers which is shared across the organisation so as to develop customer driven competitive strategies. Successful implementation of these strategies requires a marketing philosophy and marketing processes which are supported across the organisation. Youll explore the fundamental issues and concepts of marketing practice, before learning about consumer buying behaviour and the factors that influence it. Youll also take a holistic view of an organisation and how it attempts to develop marketing strategy in a challenging global environment. When you successfully complete your MSc Marketing degree, youll have the opportunity to gain an extra qualification, the Level 4 Certificate in Professional Marketing upon successful completion of an assessment. You’ll also be given the opportunity to attend the Google workshops which will be run by Google Partners to gain a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of AdWords. Finally, in your third semester, you’ll choose an experiential project. With the opportunity to use your skills in a real-world setting, you can choose from completing a consultancy experience project, an internship experience project, a business research project or a global experience project.
Type of institution
University
On campus accommodation
Available
THE rank
501 - 600
QS rank
801 - 1000
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