About the courseDigital will continue to change the face of marketing for many years to come. Those who succeed will need knowledge of the consumer and how today digital marketing and analytics is at the heart of marketing today. Aspiring marketers need to understand the digital consumer and how the tools of digital work in practice, as well as the latest frameworks to plan, implement and evaluate digital marketing activity. This course offers a comprehensive take on digital marketing with a strong emphasis on the application of theory to practice, in subject areas such as e-marketing, social media, analytics, consumer psychology and digital advertising. It has been designed for graduates who have studies in fields such as marketing, media, management and social sciences, as well as professionals working in marketing across public, private and voluntary sectors seeking specialist knowledge and career development.
Estimated annual course fee
GBP 16,500Currency exchange
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Potential Course Career Outcomes
Middlesex UniversityLearn more about this institution Website
AboutMiddlesex University is a global centre of learning. It is a diverse community of students, academics and partner organisations in London and around the world. The global community of students and academics includes multiple nationalities across our campuses in London, Dubai, Mauritius and Malta.
The University transforms potential into success by giving people opportunities to build their confidence, skills and connections for the future. It is a destination for students and staff who want to achieve their potential and get the most from their professional and academic careers. The management team is run by hard-working, forward-thinking individuals and an organisational structure thats geared to deliver success. It is committed to being an inclusive and diverse place to study, work and live.
At the University, students can develop specialist industry and professional skills, get practical experience. The postgraduate courses are informed by professional practice and industry-leading research. Students will develop the real-world subject knowledge and professional skills through contemporary course content. The approach to teaching means that students can learn advanced skills through practice and get the experience that employers are looking for. They will be taught by lecturers who use their current industry expertise and connections and will learn in industry standard facilities. Middlesex has campuses in London, Dubai, Malta and Mauritius. It is one of the first UK universities to open an international campus in 2005. Students studying at all campuses enjoy the same exceptionally high standard of teaching and facilities.
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