About the course
This program will provide its students with a comprehensive knowledge of marketing along with the skills necessary for effective decision making in a business environment that is diverse, global, and highly competitive. As defined by the American Marketing Association, marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customer, clients, partners, and society at large. Organizations engage in marketing activities, such as conducting market research, developing new products, establishing pricing approaches, designing marketing communications, and building customer relationships. Marketing is people-oriented and ever changing. A persons analytical and creative abilities are brought to bear on developing solutions to various marketing problems while operating within a continuously evolving marketplace. In addition to the All-University Core Curriculum, course work for a major in business administration/marketing includes calculus, economics, statistics, and business foundation classes along with courses that specifically examine marketing issues and practices.
Intake Months
January, May, August
Delivery Locations
C135089
Qualification
Bachelor Degree
Duration
8 Semesters

Colorado State University

Learn more about this institution Website
About
Founded in 1870 as the Colorado Agricultural College, Colorado State University is now among the nation’s leading research universities. The world-class research in infectious disease, atmospheric science, clean energy technologies, environmental science, and biomedical technology attracted more than 300 million in research funding annually. The professional programs in veterinary medicine, occupational therapy, journalism, agriculture and construction management are ranked among the nation’s best.
Colorado State is the “University of Choice” for Colorado residents, 30% of all of Colorado’s science, math, engineering and technology majors pursue degrees at CSU. To date, more than 230,000 undergraduate, graduate and professional degrees have been conferred at Colorado State.
Colorado, is situated on nearly 5,000 acres of land, including the main campus, a foothills campus, an agricultural campus, and a Mountain Campus. Colorado State also has 4,600 acres for research centers, Cooperative Extension offices, and Colorado State Forest Service stations. Fort Collins is an award-winning city located on the Front Range of the Rocky Mountains with the foothills and 14,000-foot peaks visible to residents. Easy access to hiking, skiing, rafting and other outdoor sports is a great advantage to CSU students,
Rankings
442 201 401
Accreditations
logo of Higher Learning Commission of the North Central Association
logo of Accreditation Board for Engineering and Technology (ABET)
logo of Association to Advance Collegiate Schools of Business
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