Bachelor of Fine Arts in Design - Graphic and Information Design

About the course

Graphic design makes messages and meaning using visual form and the integration of text and image. It often has a persuasive intention and uses rules of visual composition, form, and pattern to enable storytelling or to create attention and an ambience for consideration. Information design focuses on visualizing concepts and data to enhance human understanding of complex and vital knowledge. Design is the practice-based discipline raising important questions about—and providing significant answers to—how we live. Designers are needed when we don’t know what is needed. Designers propose alternative futures and create new choices using design principles and processes to create, compose, and construct meaning in diverse knowledge fields. Designers seek a broad understanding of principles and systems of perception, communication, and action. Concentrations in design practices are graphic and information design, interaction design, and experience design.