MSc by Research, MPhil, PhD in Marketing
Contents
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Annual course fee
AUD 26,000
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Duration
6 Years
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Intake months
February, june, october
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Delivery locations
Dundee
This is a potential research degree area, subject to the approval of the University. If you are interested in undertaking a research degree in this area, please make contact with the Dean to discuss your proposal. Abertay’s research culture encourages areas of cross-disciplinary and inter-disciplinary working that are consubstantial to the latest evolutions of the marketing discipline. We are particularly attentive to the latest evolutions in knowledge and practice that relate to strategic and digital marketing, and consumer behaviour. For example, the phenomenon of social media influencers presents ample opportunities for research, considering that billions of consumers regularly use social media platforms. Potential topics could include determinants of social media influencer success and ways in which social media influencers affect consumer behaviour.
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120k+ International Students
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Academic
You must have successfully completed an United Kingdom Bachelor degree (or equivalent overseas qualification) or/with full-time or equivalent, work experience in a relevant industry setting.Meeting the minimum academic requirements does not guarantee entry. Your application will still need to be assessed and accepted.If you dont meet the entry requirements, there may be other programs you are eligible for that can lead you to your preferred program.
IELTS 6.5
PTE 62
TOEFL 92
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Type of institution
University
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Year established
1888
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Total students
4,000
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On campus accommodation
Available
Accreditations
Campus offering this course
Dundee Campus - Abertay University - Abertay University
Abertay University Bell Street, Dundee DD1 1HG UK
Located in Dundee city centre and just a short walk from the bus and train stations, Abertays buzzing campus offers students an exciting learning experience.
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