• Annual course fee

    AUD 53,000

  • Duration

    1 Year

  • Post study work visa

    2 Years

  • Intake months

    September

  • Delivery locations

    Glasgow

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Students from Australia are accepted for this course

The MSc Tourism Marketing Management Programme offers a complete introduction to marketing management within the international tourism industry and prepares you with the knowledge and skills demanded by leading organisations worldwide. It reflects the dynamic and technologically innovative nature of contemporary marketing and youll gain insights into the technical and personal skills necessary to pursue a future career in tourism. Students in this programme come from a variety of academic backgrounds, with first degrees as diverse as physics and philosophy, and they always contribute a spectrum of perspectives, as befits a world leading masters programme. Undergraduate studies in Tourism or Hospitality are not a prerequisite of this programme. The course features a wide choice of elective subjects, many include international dimensions, reflecting the current diversity in global marketing practice. The course has many value added features including but not limited to: real-life learning through our live industry project, International Marketing Works, high-calibre industry collaboration, research excellence, skills-based teaching.

Visit official website for program curriculum

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Academic

You must have successfully completed an United Kingdom Bachelor degree (or equivalent overseas qualification) or/with full-time or equivalent, work experience in a relevant industry setting.Meeting the minimum academic requirements does not guarantee entry. Your application will still need to be assessed and accepted.If you dont meet the entry requirements, there may be other programs you are eligible for that can lead you to your preferred program.

IELTS 6.5

  • Type of institution

    University

  • Year established

    1796

  • Total students

    23,000

  • On campus accommodation

    Available

Welcome to the University of Strathclyde, a thriving academic institution nestled in the heart of Glasgow, Scotland. With a prime location and a commitment to excellence, Strathclyde offers international students a gateway to endless possibilities and a transformative educational experience.

Picture yourself stepping onto the vibrant campus, where knowledge intertwines with the beat of Glasgow's cultural tapestry. The campus hums with the energy of diverse voices, each contributing to the symphony of intellectual curiosity and innovation.

At Strathclyde, education goes beyond textbooks and lecture halls. This is an exploration of oneself, a voyage through unknown domains of understanding. Delve into comprehensive study areas, where doors open before you, inviting exploration of various disciplines.

Submerge yourself in the affluent and all-encompassing society, a patchwork of people from diverse heritages, traditions, and viewpoints. Experience the true essence of diversity, fostering an environment where ideas collide, friendships are forged, and understanding blossoms.

The University of Strathclyde is not merely an institution; it is a catalyst for personal growth and intellectual transformation. The University believes that education is a key that unlocks the doors of opportunity, empowering individuals to shape their destinies and make a lasting impact on the world.

Similar to a navigational tool directing your educational voyage, the educational institution offers cutting-edge amenities and assets to aid your pursuit of information. Explore the modern IT facilities equipped with a vast array of technology and expert support. Lose yourself in the vast collection of books, e-journals, and electronic resources at the Andersonian Library, a sanctuary for knowledge seekers.

Beyond the confines of the campus, the vibrant city of Glasgow beckons. Discover a city pulsating with life, where creativity and culture flourish around every corner. Lose yourself in its vibrant neighbourhoods adorned with stunning architecture that tells stories of a rich heritage. Traverse the bustling streets, indulging in the myriad of culinary delights from around the world.

Glasgow, recognised as the artistic and innovative hub of the United Kingdom, presents an abundance of opportunities for the daring spirit. Lose yourself in the world-renowned Kelvingrove Art Gallery and Museum, where masterpieces come to life. Indulge in the metropolis' music culture, resonating with a harmony of varied styles and live shows.

But the University of Strathclyde is more than its physical location. It is a network, a global community of over 196,000 alumni scattered across the globe. As you commence your scholarly voyage, you become a part of a tradition of pioneers who have left their imprints in diverse domains. Tap into this vast network of connections, opening doors to opportunities and collaborations that transcend borders.

It is a place where dreams are nurtured, ideas are ignited, and individuals are empowered to become the architects of their own destinies. 

Campus Location

Discover the vibrant campus of the University of Strathclyde, located in the heart of Glasgow, one of Scotland's largest cities. The campus offers easy access to cultural attractions, shopping centres, and beautiful parks, allowing international students to immerse themselves in the dynamic atmosphere of Glasgow while enjoying the convenience of having everything they need within reach.

Study Areas

Strathclyde University presents a wide variety of academic disciplines tailored to meet the interests and ambitions of global scholars. The academic programs provide a comprehensive educational journey, equipping learners with the knowledge and skills required for their future careers. Discover the subsequent fields of study:

Engineering

Gain practical skills in civil engineering, mechanical engineering, electrical engineering, and more. Benefit from state-of-the-art facilities and cutting-edge research opportunities.

Business and Management

Establish a sturdy base in fundamental business concepts and acquire significant perspectives on administration tactics, monetary affairs, advertising, enterprise, and other critical components of the commercial realm. The programs have a practical approach and industry relevance.

Science and Technology

Explore programs in computer science, chemistry, physics, mathematics, and other scientific disciplines. Engage in hands-on experiments, research projects, and collaborations with leading experts.

Social Sciences

Explore topics such as psychology, sociology, global affairs, governance, and additional areas of interest. Attain knowledge. Gain a deep understanding of human behaviour, societal issues, and global dynamics, preparing for a wide range of careers.

Diversity and Inclusion

The University of Strathclyde celebrates diversity and fosters an inclusive community where everyone feels valued and respected. The international student body adds richness and cultural diversity to the campus, creating a vibrant learning environment that promotes global perspectives and cross-cultural understanding. Equal opportunities are ensured for all students, regardless of their background, fostering a supportive and inclusive atmosphere for everyone to thrive.

Student Life - Clubs and Societies

At the University of Strathclyde, international students can participate in a dynamic and satisfying student existence by becoming a member of several associations and organisations. Involvement in non-curricular pursuits enriches the academic journey, enabling students to forge new relationships and hone essential competencies outside of the lecture hall. Check out the following key features of the Strathclyde student experience:

  • Strathclyde Students' Union: The Students' Union offers a wide range of activities and opportunities. Students can get involved in clubs, societies, and student-led initiatives to pursue their interests, contribute to causes they care about, and meet like-minded individuals.
  • Strathclyde Sport: Students can stay active and maintain a healthy lifestyle with state-of-the-art sports facilities. They can participate in various sports and join sports clubs on campus, regardless of their skill level.
  • Cultural and Interest-Based Societies: International students can join cultural or interest-based societies to explore different cultures, indulge in their passions, and connect with others who share their interests. From music and art to literature and language, there's a society for almost every interest.
  • Volunteering and Community Engagement: Students can contribute to the local community and make a positive impact through volunteering programs. They can engage in social initiatives, environmental projects, and community service activities to develop a sense of social responsibility and empathy.

Campus Facilities

International students have the opportunity to encounter exceptional teaching and studying milieu at the University of Strathclyde, which boasts state-of-the-art campus amenities. The library offers extensive resources, including print volumes, e-books, e-journals, and specialised databases. Additionally, the IT facilities provide 24/7 access to computers, software, and technical assistance to support studies. The Student Union provides spaces for relaxation, group meetings, and socialising, ensuring a well-rounded university experience.

Alumni Network

Interact with a worldwide network of accomplished University of Strathclyde graduates who have excelled in diverse domains across the globe. The alumni network offers exclusive networking opportunities and events that can help international students in their career development. By connecting with alumni who share similar interests or work in desired fields, students can gain valuable insights and guidance, setting the stage for their future success.

Why Study at the University of Strathclyde, UK?

  • Culturally Vibrant City: Glasgow, known as the cultural and creative centre of the UK, offers a rich tapestry of arts, music, festivals, and culinary delights. Engage yourself in a metropolis that always succeeds in motivating and amusing, offering innumerable chances for artistic investigation and self-development.
  • Affordability: Glasgow is ranked as the second cheapest student city in the UK, ensuring that international students can make the most of their student life without breaking the bank. From affordable accommodation options to reasonably priced dining and entertainment, Glasgow offers a cost-effective environment for students to thrive.
  • Welcoming and Student-Centric: The University of Strathclyde prioritises the well-being and success of its students. Dedicated support services, including academic guidance, career counselling, and student welfare programs, ensure that international students have the necessary support throughout their university journey. The university promotes a learner-focused atmosphere that stimulates proactive involvement, analytical reasoning, and individual growth.
  • Industry Connections and Employability: The University of Strathclyde enjoys strong connections with industry partners and employers, offering valuable opportunities to gain real-world experience through internships, placements, and collaborative projects. The focus on practical learning and industry relevance equips international students with the skills and knowledge sought after by employers, enhancing their employability upon graduation.
  • Global Outlook and International Opportunities: As an international student at the University of Strathclyde, you will be a member of a diverse population that welcomes worldwide viewpoints. International collaborations, study abroad programs, and exchange opportunities enable international students to broaden their horizons, develop a global mindset, and build international networks that can open doors to exciting future prospects.

Ranking

  • the

    THE rank

    301 - 350
  • QS

    QS rank

    325
  • arwu

    ARWU rank

    34 - 38

Accreditations

Campus offering this course
...
John Anderson Campus - University of Strathclyde - University of Strathclyde

16 Richmond Street, Glasgow G1 1XQ

View on map About Campus

The John Anderson Campus, the main campus of The University of Strathclyde, is located in Glasgow, Scotland. The campus is self-contained in its own area which straddles the Townhead and Merchant City districts on the north eastern side of the city centre, while being only minutes from the M8 Motorway, George Square and is located midway between Queen Street Railway Station and High Street station on the North Clyde Line.

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