Master of Arts in Innovation Design Management
Contents
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Duration
2 Years
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Intake months
March, september
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Delivery locations
Dubai
In its study from October 2018, the global consulting firm McKinsey, demonstrated that companies who regard design and the employment of creativity as principal drivers in their value-generation outperform industry-benchmark growth by as much as two to one. Comprehensive disruption through digitisation, changing marketplaces, and consumer behaviour have created a new professional playing field between creative design, business strategy, and IT development. Innovation-centered companies increasingly look for managers who understand how to use design as a prominent driving factor behind business decisions and how to incorporate right-brain-thinking and an artistic attitude in business, as strategic assets in the generation of innovation and sustainable consumer-value, and in the transformation of a companies’ organisation and vision.
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Type of institution
University
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On campus accommodation
Not Available
Campus offering this course
Dubai Campus - University of Europe for Applied Sciences - Dubai - University of Europe for Applied Sciences - Dubai
Dubai World Trade Centre Sheikh Zayed Road, Dubai - United Arab Emirates
Located at the site of the Dubai World Trade Centre and the Dubai Future District, next to the Museum of the Future, our campus is a hub for business, art, and culture, where students from different countries and disciplines come together to learn and collaborate.
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