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  • Annual course fee

    AUD 27,000

  • Duration

    4 Years

  • Intake months

    September, january, may

  • Delivery locations

    Eau Claire

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Students from Australia are accepted for this course

Combine your love for marketing and data with a bachelor’s degree in marketing - analytics emphasis from the University of Wisconsin-Eau Claire. Accredited by AACSB International, our reputable business school is the only one in Wisconsin to offer a marketing analytics major and will prepare you well for this growing field. Through rigorous coursework and unique projects, youll learn how to use statistical analysis and technology to make informed decisions. A comprehensive look at social media, websites, ad campaigns and sales will show you the unique role each play when developing and adjusting marketing strategy. Youll also become proficient in the same tools, software and programs marketing professionals are using in the field. We are one of just a handful of programs nationally to use Nielsen’s proprietary software and research databases in our marketing analytics courses. A key component of our marketing analytics program is providing students with relevant and resume-building experiences. Whether its through an internship, research project or national competition, youre certain to learn the latest techniques and best practices from experts in the field. Marketing analytics professionals are in high demand. These skilled individuals are able to identify potential customers, influence purchasing behavior and calculate profitability — making them a huge asset to many companies and organizations. Are you ready to become one of them?

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January, 2025

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  • 4 Years duration

Main Campus

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IELTS 6.0

PTE 54

TOEFL 75

  • Type of institution

    University

  • Year established

    1916

  • Total students

    11,000

  • On campus accommodation

    Available

Accreditations

Campus offering this course
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Main Campus - University of Wisconsin - Eau Clair - University of Wisconsin - Eau Claire

105 Garfield Ave, Eau Claire, WI 54701, United States

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The University of Wisconsin-Eau Claire is more than a campus: it’s a community of curious minds, change-seeking adventurers, competitive athletes, dedicated leaders, thoughtful friends and ambitious go-getters. As a Blugold, youll feel at home as you find your favourite study spots, connect with student orgs, learn where the best food is in town and so much more.

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