About the course
Marketing impacts upon every aspect of our lives - the products we buy, the retail stores we visit and the websites we browse. Marketers can have a profound impact on society, the economy, the environment and culture.It is an exciting, challenging and nuanced discipline set against a changing and dynamic backdrop.This programme aims to develop knowledgeable, professional marketing postgraduates. It is approved and accredited by the Chartered Institute of Marketing (CIM). This allows you to gain a professional qualification or award alongside your degree through the prestigious CIM Graduate Gateway programme. We have a dedicated careers team within the department to offer careers support. As the UKs longest established marketing faculty, we have a large and very active alumni network. You will be able to take advantage of this professional and social network during your time as a student and beyond.We supply the skills and knowledge to graduates who havent studied marketing before. You will learn about the global issues facing firms, markets and consumers. We will explain how markets work and introduce you to the theories, tools and techniques that can connect and shape those markets. In the final term you will work in pairs or groups of three on a deep dive dissertation, working for a client. You will explore solutions to a problem and present and develop your findings.Almost every company has a marketing department and marketing skills are highly valued in contemporary businesses. The programme provides an ideal springboard to marketing-related careers both client-side and agency-side. Our graduates now work in companies such as Reckitt Benckinser, MediaCom, AMV BBDO. Some choose to pursue a PhD in Marketing to further develop their knowledge.
Intake Months
Delivery Locations
Masters Degree
12 Months
Post study visa
2 Years
English language requirements
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61 overall and a minimum of 51 in all components
Academic entry requirements
You must have successfully completed an United Kingdom Bachelor degree (or equivalent overseas qualification) or/with full-time or equivalent, work experience in a relevant industry setting. Meeting the minimum academic requirements does not guarantee ent
Potential Course Career Outcomes

Lancaster University

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Lancaster University is a collegiate public research university in Lancaster, Lancashire, England. The university was established by royal charter in 1964, one of several new universities created in the 1960s.
Lancaster University is a public research university in Lancaster, Lancashire, consistently ranking within the top ten in three major UK university league tables. The university is proud of its international community and aims to offer all students a global experience during their time there, with students coming from over 100 countries around the world.
135 301 - 400 139
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